Swiss Expertise to Supercharge Saudi Hospitality: A €140m Investment in Future Talent
2 Min Read
A groundbreaking partnership, worth approximately €140million (SAR 600 million), has been forged between Saudi Arabia and leading Swiss hospitality educators, promising to transform the Kingdom’s tourism and service industries. This long-term, 25-year agreement isn’t just about investment; it’s a profound commitment to nurturing the next generation of Saudi professionals as the country pushes ahead with its ambitious Vision 2030 goals.
The initiative sees Riyadh-based Tanmeya Capital, managing the Tanmeya Hospitality & Tourism Fund (THTF), team up with Sommet Education, the esteemed Swiss group behind world-renowned schools like Les Roches, Glion Institute of Higher Education, and École Ducasse. Their shared vision is to create a fully integrated, nationwide ecosystem for education in hospitality, tourism, and the culinary arts, all delivered to the very highest global standards.
For Saudi Arabia, which is rapidly expanding its tourism sector, this collaboration is a vital move to meet the soaring demand for skilled staff. The plan involves rolling out a network of specialised academies and colleges, starting in major cities like Riyadh and Jeddah, before expanding across the entire Kingdom. This educational infrastructure will not only offer quality career pathways for young Saudis but also attract international students, positioning the country as a regional hub for service excellence.
The focus is squarely on people—developing ‘human capital’ to ensure Saudi professionals can compete globally. By localising a world-class education, the partnership aims to equip students with the practical expertise needed for leadership roles in a sector that is becoming increasingly critical to the nation’s economic diversification. The establishment of flagship campuses, including a potential new one in Jeddah in partnership with King Abdulaziz University’s investment arm, is a clear sign of the partners’ serious intent.
This Saudi-Swiss educational collaboration marks a significant milestone. It’s an affirmation that the most sustainable investment a nation can make is in its own people. By weaving together international best practice with the dynamic spirit of Vision 2030, this partnership is not just building schools; it is crafting a future-ready workforce, paving the way for a vibrant and professional service culture that will define the Kingdom’s tourism landscape for decades to come.
Source: THE PIE NEWS
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